Privacy Policy for SwiftFit
Effective Date: [January 14th 2026]

At SwiftFit, we respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, store, and share information when you visit our website, browse our products, subscribe to our newsletter, or contact us.

By using SwiftFit, you agree to the practices described in this Privacy Policy.

1. Who We Are

SwiftFit is an online store and fitness lifestyle website offering products such as running shoes, activewear, and fitness accessories.

If you have questions about this Privacy Policy or how your information is handled, you can contact us at:

Email: [info@swiftfit.site]
Phone: [+2347037605474]
Address: [1 Akande street, Iju Ishaga Lagos]

2. Information We Collect

We may collect the following types of information:

a. Information You Provide Directly

When you use our website, you may voluntarily provide information such as:

• Your name

• Email address

• Phone number

• Billing and shipping details

• Any information you submit through contact forms, newsletter forms, or customer support requests

b. Information Collected Automatically

When you visit SwiftFit, certain information may be collected automatically, including:

• IP address

• Browser type

• Device information

• Pages viewed

• Time spent on pages

• Referral source

• Cookies and similar tracking technologies

c. Transaction Information

If you place an order, we may collect order-related information such as purchased items, transaction amount, delivery details, and payment status. Payment card details may be processed by secure third-party payment providers and are not necessarily stored by us directly.

3. How We Use Your Information

We use your information to:

• Operate and maintain our website

• Process orders and deliver products

• Respond to inquiries and customer support requests

• Send order confirmations, updates, and service communications

• Send promotional emails if you subscribe

• Improve website functionality, user experience, and product offerings

• Detect fraud, abuse, or unauthorized activity

• Comply with legal obligations

4. Cookies and Tracking Technologies

SwiftFit uses cookies and similar technologies to improve website performance, remember user preferences, analyze traffic, and support marketing and advertising activities.

Cookies may be used to:

• Keep the website functioning properly

• Understand how visitors use the site

• Personalize content and improve browsing experience

• Measure campaign performance

• Support advertising services

You can usually control or disable cookies through your browser settings. However, some parts of the site may not function properly if cookies are disabled.

5. Google AdSense and Third-Party Advertising Disclosure

We may use third-party advertising services, including Google AdSense, on SwiftFit. Third-party vendors, including Google, may use cookies to serve ads based on a user’s prior visits to this website or other websites. Google’s use of advertising cookies enables it and its partners to serve ads based on your visit to our site and/or other websites.

Users may opt out of personalized advertising by visiting Google Ads Settings at:
https://www.google.com/settings/ads

Users may also learn more about opting out of some third-party vendors’ personalized advertising by visiting:
http://www.aboutads.info/choices/

If third-party vendors or ad networks serve ads on this website, they may also use cookies, web beacons, or similar technologies. We may update this Privacy Policy from time to time to reflect the advertising and analytics partners used on SwiftFit. Google specifically requires publishers to disclose third-party cookie use and opt-out options in their privacy policy. Privacy and Security Requirements

6. How We Share Information

We do not sell your personal information. However, we may share information with trusted third parties when necessary to operate our business, including:

• Payment processors

• Shipping and logistics providers

• Website hosting and technical service providers

• Analytics tools

• Email marketing platforms

• Advertising partners, where applicable

• Legal or regulatory authorities when required by law

We only share information as reasonably necessary for legitimate business purposes.

7. Data Retention

We retain personal information only as long as necessary for the purposes described in this policy, including fulfilling orders, resolving disputes, meeting legal obligations, and maintaining business records.

8. Data Security

We use reasonable administrative, technical, and organizational measures to protect your information from unauthorized access, misuse, alteration, or disclosure. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.

9. Your Rights and Choices

Depending on your location, you may have rights regarding your personal information, including the right to:

• Request access to your data

• Request correction of inaccurate data

• Request deletion of your data

• Object to certain processing activities

• Withdraw consent for marketing communications

To exercise any of these rights, contact us at [info@swiftfit.site].

10. Email Marketing

If you subscribe to our newsletter, we may send you updates about products, offers, promotions, and other SwiftFit news. You can unsubscribe at any time by clicking the unsubscribe link in our emails or by contacting us directly.

11. Third-Party Links

Our website may contain links to external websites or services. We are not responsible for the privacy practices, content, or policies of third-party websites.

12. Children’s Privacy

SwiftFit is not intended for children under the age of 13, or the minimum digital consent age in your country. We do not knowingly collect personal information from children. If you believe a child has provided personal data through our site, please contact us so we can remove it.

13. International Users

If you access SwiftFit from outside the country where our business operates, your information may be transferred to and processed in another jurisdiction where data protection laws may differ from those in your location.

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect legal, operational, or service changes. The revised version will be posted on this page with an updated effective date.

15. Contact Us

If you have any questions about this Privacy Policy, please contact us:

SwiftFit
Email: [info@swiftfit.site]
Phone: [+2347037605474]
Address: [1 Akande street Iju Ishaga Lagos]